At a glance
- Sponsor since 2023: St Ives Smiles is a Gold Sponsor of St Ives Football Club
- Who it supports: the club’s development squad, whose training shirts carry our logo
- Also sponsors: the club’s gala events
- A separate story: Dr Jeremy Hockey personally plays in the club’s over-35s men’s team
- The dental link: custom-fitted mouthguards for junior athletes, made in-house
Why Does St Ives Smiles Dentistry Sponsor St Ives Football Club?
St Ives Smiles has sponsored St Ives Football Club since 2023, a club that gets a big part of the local area out on the pitch every weekend. Being a Gold Sponsor is one practical way of backing something the community already cares about, rather than just saying the practice is local.
What the Sponsorship Actually Supports
The sponsorship centres on the club’s development squad, the younger players working on the fundamentals before they move up through St Ives FC. St Ives Smiles’ logo appears on the development squad’s training shirts, so the practice is a visible presence at training as well as on match day. Alongside the squad, St Ives Smiles also sponsors the club’s gala events, the fundraising nights that keep a community club running.
Dr Jeremy Hockey on the Pitch: A Personal Story
There’s a personal connection to the club, too: Dr Jeremy Hockey plays for St Ives Football Club’s over-35s men’s team on weekends. It’s his own game with mates on a Saturday, separate from the practice’s sponsorship.
Why Does Junior Sport Need Mouthguards?
Worn during training and games alike, a custom-fitted mouthguard can help protect against a cracked tooth, a knocked-out tooth or cut lips, cushioning the blow instead of letting it land straight on the teeth and jaw. Any child playing football, hockey, netball or a similar fast-moving sport carries some risk of a knock to the mouth. Junior athletes are still growing, so it’s worth having the fit checked regularly, since a mouthguard that suited them last season may not suit them the same way now.
St Ives Smiles makes custom sports mouthguards from a scan of a patient’s own teeth, in-house. Our full guide to custom sports mouthguards and night guards covers how they’re made and what they cost.
Getting a Custom Mouthguard Fitted
Getting a mouthguard fitted at St Ives Smiles starts with booking an appointment, the same as booking a general dentistry check-up. It’s made from a scan of your own teeth. If a St Ives FC junior needs one before the season starts, get in touch and we’ll find a time.
Supporting the Wider St Ives Community
St Ives Smiles supports the wider community beyond St Ives Football Club too, running oral health education sessions at early learning centres in the area and giving some of the youngest kids in St Ives an early, friendly introduction to looking after their teeth.
Frequently Asked Questions
How do I get a custom mouthguard fitted for my child?
Book a fitting appointment at St Ives Smiles the same way you’d book a check-up. We take a scan of your child’s teeth and make the mouthguard from that, rather than a stock size or a mould shaped at home. Our mouthguards and night guards page has the full process and current pricing.
Does St Ives Smiles support anything beyond St Ives Football Club?
Yes. Alongside sponsoring St Ives FC’s development squad and gala events, the practice runs oral health education sessions at early learning centres in the area.
Is Dr Hockey’s involvement with the club part of the sponsorship?
No, they’re two separate things. The practice sponsors the club’s development squad and gala events, while Dr Hockey plays for the over-35s team in his own time as a club member.
Come Say Hello, On the Pitch or In the Chair
You might know us from the sideline at St Ives Football Club, or you might be after a custom mouthguard for the season ahead. Either way, we’d like to hear from you.
